As you read this email the Harper government is spending $16 million of your tax money on an ad campaign to paint the tar sands as ‘environmentally friendly‘.
We’ve come up with a plan to make this government ‘greenwash‘ campaign the laughing stock of Canada, and it involves you!
Click here to watch our response ad and chip in to help raise $25,000 to put the ad on prime time TV.
What the government’s greenwash ad campaign doesn’t tell you is how Canadian environmental laws were gutted in order to fast-track new tar sands mines and pipelines as part of the omnibus budget bills. And it certainly doesn’t tell you how reckless tar sands development has made Canada one of the world’s biggest contributors to climate change.
We think this is ripe for some old-fashioned Canadian satire, so we’ve created our own ad campaign. While we will never be able to match the government and oil industry ad budgets, with your help we can use humour to turn their own ad budgets against them.
Click to watch our response ad and chip in to help raise $25,000 to run the ad on prime time TV.
If enough people see our ads, the tar sands spin doctors will soon realize that the more of our tax money they spend on public relations to sell the tar sands as environmentally friendly, the more ridiculous they are making themselves look. Our goal is for them to cancel their ads faster than you can say, “oil spills create jobs.”
Click here to watch our response ad and chip in to help run the ad on prime time TV.
Watch the ad
Let’s laugh Harper’s tar sands ads right off the air,
Climate and Energy Coordinator